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Before you take on the world and land that perfect job, the first step is to get your foot in the door at a marketing agency. To do this, apply for that ‘dirty job’ they call an “internship.” Below are the top 5 tips on how to land that internship!
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1. Research
Once you secure an interview, you are half-way there! The next step is doing your homework. The number one thing you can do wrong in an interview is to not know anything about the company. Of course, they don’t expect you to know everything that they do, but having a general idea about the latest changes the company has implemented or the company’s specific target market will put you ahead of the hundreds of other interns that are trying to do exactly what you are doing.
2. Know the “Latest Trends” in the Market
Companies love having interns in their company because it is a way for someone with fresh, new ideas to update old processes and procedures with new technology. This does not mean you have to be a social media junky or know everything about content marketing.
3. Have References and Connections
The most important thing in the business world is: “who you know.” Having an amazing resume is only half the battle in landing that internship. College is the best time to get involved in all sorts of extra-curricular activities, and when employers see familiarities with the same interests that they once were involved in, it’s a great conversation starter! Another advantage from getting involved in college is having those great references that are trustworthy and can prove you are a great fit for the internship you are seeking.
4. Follow up
The main question to ask yourself when you’ve just finished that amazing interview is how do I compare to the other hundreds of students that are seeking that same internship? Setting yourself apart can be difficult, but making employers remember you can actually be quite easy. Sending a quick email thanking them for their time and telling them you are excited to hear back could actually make or break it for you.
5. Get out of your comfort zone
College is the time for learning and growing as a person… figuring out where you belong and exactly what you want to do with your future. Internships are a lot like the real world because they give you a glimpse of what the “real world” is actually all about. They can be difficult – but even more rewarding. Don’t waste an amazing opportunity when you get the chance.
Hopefully, this post gave you helpful tips on how to land a great internship in an awesome marketing agency. If you are interested in becoming an intern at Borenstein Group fill out our form here!
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By Brittany Bunger, Digital Marketing Assistant at the Borenstein Group – Washington DC’s Expert B2B Digital Communications Agency. Ms. Bunger studies at the University of Northern Iowa, majoring in Global Marketing with a minor in Communications. Ms. Bunger is involved with the American Marketing Association as its Director of Membership.